Codes and conventions of a music video planning

Camera work:

• Close ups - emotions, lyrics, makeup
• Medium close ups - emotions, lyrics makeup , what they are wearing (tells us more about the person)
• Long shots - establishing shot, context and understanding, see a performance or something important in the background
• Over the shoulder shot - if they're looking at something that they want us to see
• Two shot/wide shot - can be used to see more than one member of a band at once or to see a dance routine/performance
• Steadicam - most of the time, to get the impression it's a home video
• Pan - see the surrounding area or other people around them
• Tilt - to emphasise height, to see some body's whole outfit
• Tracking - to keep the camera at the same distance from the subject, so the audience are moving with them
• Zoom - to see something closer in (emotions), zooming out to see the surrounding of a person or what they're like
• High angle - to look down on someone
• Low angle - to look up at someone
• Crane shots - hover above the stage to give a view of a stage performance

Sound:

• Narrative voice over - to set the scene or to give extra information about the artist or the video
• Sound effects - if relevant to the song
• Volume - a change in volume to certain parts of the song if different film is used or they want to make a statement

Editing:

• Slow motion - to make a statement or emphasise something that is going on
• Continuity editing - to see a performance of something, makes a simple and often effective music video
• Montage editing - lots of different things going on, can tell a story
• Fade - to end the video
• Super imposition - depends on the artist and the genre of music. Can be used for backgrounds if a green screen is used and to animate videos.
• Jump cut - allows a change from one scene to another
• Black and white/grey scale - creates emotion in the video and portrays in a different way

Mise-en-scene:

• Costume and makeup - pop star's makeup would be over the top, big hair and sparkly or up to trend clothes whereas a rock star could be in leather trousers and jacket, dark eye makeup and crazy hair. A rapper will have the "bling" and the tattoos whereas a country singer would be made to look sweet and innocent
• Location - links into the lyrics and the artist
• Lighting - uptempo song uses bright lights and colours whereas a rock song or heavy metal song would be darker